Check out the Capitalist Pig , a piggy bank for evil, money-hoarding capitalists to stay focused by listing or drawing object(s) of desire o...

David Armano's nifty depiction of the ladder up to Brand Heaven and the ladder down to Brand Hell . From Brand Autopsy

I wonder if this worked? 19 skydivers spelled out the word Honda in three minutes and 20 seconds for UK’s first live tv promo, inspired by t...

From Guy Kawasaki's Sun column : Many entrepreneurs ask me what is the best way to open a pitch to potential investors. I'll answer ...

If you haven't read Chip & Dan Heath's column in this month's Fast Company yet, read it here . I liked Made to Stick a lot...

Interesting post today about branding. Key takeaway: Company branding is not just a logo. It’s all about perceptions, how your customers or...

You just know this isn't going to work out well... While its bad for Sears, because I don't think it will work and it seems complete...

Harsh but interesting thoughts on which of the big auto brands should stop wasting their time and pack it in. I have to say, they have a poi...

When experiential marketing, or WOM, or buzz, or whatever you want to call it works...it can work big time. Take Hershey's who has been ...

"Adam Smith is probably dead. Maybe it's time to revisit Karl Marx." These words were uttered by a Turkish businessman named I...

Interesting... 1. Nike - "Ronaldinho: Touch of Gold" - Viewed 22.6 million times 2. Pepsi - "PEPSI (Britney Spears, Beyonce, ...