If you've ever tried to reach out to bloggers to promote your product or service, you've no doubt realized that you need a much different approach than you would for traditional media. With bloggers, its all about personal touch and specifically NOT the hard sell (Hmmm...what a novel idea).
If you're still not sure how to get bloggers to write about you without offending them, read the full article at "Now THIS is how to pitch a blogger" at The Viral Garden.
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