Twinkies Maker Seeking Ch. 11 Protection

It is a sad, sad day...add another to the list of giant brands who need some help...

Associated Press, 09.22.2004, 09:04 AM

Interstate Bakeries Corp., the nation's largest wholesaler baker whose products include Twinkies and Wonder Bread, filed for Chapter 11 bankruptcy protection early Wednesday. The company also named a new chief executive.

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