"To get the word out about its crossover event "Secret Invasion," Marvel Comics is tapping a variety of social media outlets. Efforts include a fictional MySpace profile featuring video blog posts from a teenage girl whose brother is involved in events that unfold in "Secret Invasion." Thus far, the videos have generated nearly a quarter of a million views, and the profile has attracted "friends" from demographics that Marvel rarely penetrates -- specifically 18- to 22-year-old girls."From WOMMA Word
4.13.2008
If you ever wished you could have Peter Parker as a MySpace friend
Now you have your chance...
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment