Boston agency, Modernista, fully embraced social media. They did away with their website, and instead utilized a small nav bar which they attach to wikipedia, Google, Flickr and the like to show off their goods. Kudos. These guys have been pushing the envelope since they started, and I think they have done it again this time, in a very relevant way.
Read the full write-up at AdRants.
Check out the Modernista site here.
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